About Matthew Miller

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About

I am a product-focused strategist specializing in AI, analytics, and automation. I translate complex technology trends into clear positioning, compelling stories, and actionable go-to-market strategies.

My career has been defined by transforming complex markets into clear product narratives that win deals. Across my roles at G2, CognitionX, and VAICE, I've built deep expertise in:

  • Competitive Intelligence & Strategy: Mapping market landscapes to inform pricing, packaging, and differentiation.
  • GTM Planning & Messaging: Creating frameworks that turn technical features into customer value stories for Sales and Marketing teams.
  • Cross-Functional Leadership: Partnering with Product, Sales, and R&D to align roadmap priorities with market needs.

My Superpower: I simplify complexity. Whether mapping the AI landscape or defining a new software category, I build the crisp, differentiated stories that help sales teams win in noisy markets.

Professional Summary

Results-oriented Product Marketing and Competitive Intelligence leader with 8+ years of experience in the B2B SaaS, Analytics, and AI space. Expert in translating complex technical capabilities into compelling GTM narratives and positioning strategies. Proven track record of influencing roadmap priorities, driving $1.4M+ in revenue through strategic insights, and creating new market categories. Adept at collaborating cross-functionally with Product, Sales, and Revenue Operations to increase win rates and drive adoption in fast-paced enterprise environments.

Professional Experience

G2 — Chicago, IL

Research Principal, Analytics, AI, and Automation & Strategic Insights

March 2023 — July 2025

Selected by Executive Leadership to lead high-impact GTM initiatives and scalable content strategies.

Strategic Enablement & GTM: Served as Lead Analyst/PMM for Google & Microsoft, supporting the representation of software portfolios that resulted in extensive expansion deals for some of G2's largest customers.
Executive Storytelling: Spearheaded executive-level presentations to leading SaaS companies (Salesforce, IBM, Google, UiPath), providing competitive analysis and strategic insights that shape their product positioning.
Content Strategy & Thought Leadership: Produced high-visibility content on emerging AI and Analytics topics, including authoring strategic marketing content for IBM and presenting at vendor-hosted webinars to educate the market.
Cross-Functional Leadership: Exceeded performance metrics, such as 100s of direct-to-seller interactions, collaborating closely with Product, Sales, and Demand Gen teams to deliver integrated insights that fuel pipeline growth.

Senior Market Research Analyst, Analytics, AI, and Automation

Nov 2021 — March 2023

Market Positioning & Category Creation: Defined and launched 20+ new SaaS market categories, including "AEO" (one of G2's fastest growing categories), effectively setting the standard for how the industry defines these tools, and redefining the Feedback Analytics category.
Revenue Impact: Influenced over $1.4M in contributed revenue through custom research projects, strategic insights, and direct vendor engagement.
SME & Product Advocacy: Served as the Subject Matter Expert (SME) for the AI, Automation, and Analytics software taxonomies, engaging with software leaders to evolve market definitions and product roadmaps.
Operational Alignment: Coordinated with Sales, Customer Success, and Product R&D to align taxonomy changes with company goals, ensuring consistent narratives and data-driven decision-making.

VAICE (Technology Consultancy) — London, UK

Co-Founder & Chief Analyst

2017 — 2023

Advised enterprise clients on product messaging, competitive differentiation, and GTM strategy across AI and automation markets.
Translated complex product capabilities into clear, value-focused narratives and positioning frameworks to support launch cycles.

CognitionX — London, UK

Competitive Intelligence Analyst

2017 — 2019

Led social media efforts to promote AI platform and grow their events business, growing following from 1K to 10K.
Built and maintained a competitive database of 400+ technology vendors, analyzing product maturity, pricing, and messaging strategies to inform internal GTM teams.
Produced market analyses supporting client product positioning decisions and roadmap planning.

Core Product Marketing & Competitive Strategy Skills

GTM Strategy: Launch planning, packaging & pricing guidance, roadmap prioritization, category creation.
Competitive Intelligence: Battlecards, win/loss analysis, objection handling, landscape mapping.
Sales Enablement: Persona-based playbooks, discovery guides, executive presentations, ROI modeling.
Messaging & Positioning: Storytelling, technical-to-value translation, differentiation strategy.
Analytics: Market research, data-driven decision making, pipeline influence measurement.

Publications & Thought Leadership

Selected Media Coverage

Media Appearances & Speaking

View All Media

Featured as a thought leader in AI, analytics, and automation across major media outlets and industry platforms. Expert commentary on market trends, technology adoption, and digital transformation strategies.

Podcast Appearances

Guest expert on technology and AI trends across industry podcasts

Industry Commentary

Quoted expert in leading tech publications and research reports

Education

Queen Mary University of London — London, UK
M.A., Linguistics — 2015 — 2016
McGill University — Montreal, QC
B.A., Linguistics & Jewish Studies — 2012 — 2015

Jewish Media Production

Beyond the world of technology, Matthew is also a Jewish studies aficionado. He pursued his passion for Jewish Studies for his BA at McGill University, learning under the guidance of esteemed scholars such as Professor Lawrence Kaplan and Professor B. Barry Levy.

Content Production & Digital Transformation

Matthew specializes in helping Jewish organizations and thought leaders amplify their reach through automated content production and digital transformation strategies. His work bridges ancient wisdom with modern technology.

Services & Expertise

Content Automation & Digital Transformation

I help Jewish organizations and thought leaders amplify their reach through automated content production systems that transform single lecture recordings into multiple high-value assets:

  • Automated AI transcription with Hebrew term recognition
  • Print-ready PDF source sheets and summaries
  • Social media video clips for TikTok/Reels
  • Strategic content distribution across platforms
Podcast Production & Audio Engineering

Professional podcast production services including audio engineering, editing, and distribution for Jewish educational content:

  • Semichat Chaver Program podcast production
  • Behind the Bima podcast series
  • Audio cleanup, mixing, and mastering
  • Episode distribution and platform optimization
Strategic Consulting & Content Strategy

Providing digital content workflow optimization, social media strategy, and analytics-driven content optimization to help Jewish organizations thrive in the digital age.

Notable clients include: Rabbi Efrem Goldberg, The Habura, and other Jewish educational organizations and thought leaders.

Service Offerings

Content Automation Foundation

Automated transcription, AI synthesis, and print-ready PDF generation for Jewish educational content.

Strategic Content Partnership

Full production management, strategic consulting, and custom formatting for Jewish organizations.

Academic & Media Contributions

Matthew actively contributes to the field as a host of the New Books in Jewish Studies podcast, conducting insightful interviews with leading scholars and authors.

His unique combination of technical expertise and deep Jewish knowledge positions him as a bridge between tradition and innovation, helping Jewish organizations thrive in the digital age.

Career Timeline

G2 logo Research Principal – Research Insights

G2 · Aug 2024 – July 2025

Driving AI research strategy, positioning G2 as an industry thought leader, and building executive relationships.

G2 logo Research Principal – Market Research

G2 · Mar 2023 – Aug 2024

Led category taxonomy and research methodology on AI and automation technologies.

G2 logo Senior Market Research Analyst

G2 · Feb 2021 – Mar 2023

Generated thought leadership and guided software vendors on survey-driven insights.

VAICE logo Co-Founder / Chief Analyst

VAICE · Sep 2017 – Mar 2023

Led a nonprofit voice tech consultancy, helping brands explore voice-AI platforms like Alexa and Google Home.

CognitionX logo AI Research Analyst

CognitionX · Jan 2017 – Aug 2019

Built databases and wrote 300+ newsletters on AI across sectors like healthcare and finance.

Translation icon Translator & Linguist

2015 – 2019

Hebrew/Yiddish translation for clients like Xbox, academic publishers, and language technology firms.

Education icon Education

McGill University · 2012 – 2015
Queen Mary University of London · 2015 – 2016

B.A. in Linguistics & Jewish Studies; M.A. in Linguistics with focus on Hebrew Morphosyntax.

Award icon Honors & Awards

McGill University · 2015

  • Louis and Bessie Batist Prize – Excellence in Jewish Studies
  • Norman Berman Memorial Prize – Judaic Studies & Translation